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Washburn & Associates (WA) Anti-Spam Policy
(Last updated April 8, 2008)
WA is committed to permission-based email
marketing practices, and as a result has established this no-tolerance Anti-Spam
Policy. WA will occasionally update this Anti-Spam Policy. When it does, WA
will also revise the “last update” date at the top of this Anti-Spam Policy. For
changes to this policy, WA will notify you (the customer) by placing a
notice on its web site home page.
1. What is Spam?
Spam is commercial email or unsolicited bulk email, including “junk mail”, which
has not been requested by the recipient. It is intrusive and often irrelevant or
offensive, and it wastes valuable resources. Spam messages are the opposite of
permission-based email, which are normally anticipated, personal, relevant
and/or associated with a pre-existing business or personal relationship.
Inappropriate newsgroup activities, consisting of excessive posting of the same
materials to several newsgroups, are also deemed to be spam.
2. Preventing Spam
Customers of
WA products and services have agreed during
their registration process, upon accepting the Terms of Use, to comply with this
Anti-Spam Policy. Specifically, each customer agrees not to use the WA products
or services to send unsolicited email or bulk email, whether or not for
commercial purposes. WA reserves the right to determine in its sole discretion
what constitutes actionable spam, as well as what measures are necessary in
response to such spam activities.
3. How
WA Helps You to Avoid Spamming
WA has developed its Internet marketing tools
to incorporate a strict permission-based philosophy. This anti-spam philosophy
is implemented through the following:
(a) Communication and Agreement – The Terms of Use that you have agreed to as
part of registering for the
WA products and services state how and for
what purposes you can collect your site visitor addresses, and that you will
follow the
WA Privacy Policy and Anti-Spam Policy.
4. Laws Restricting Spam
Spam laws vary from state to state, and from country to country. This
WA Anti-Spam Policy has been developed to
conform to the highest commercially reasonable standards. As a result, and
without limiting the general prohibitions against all spam activities, the
following are expressly prohibited:
(a) Use of false headers, or other false information, to identify the point of
origin or the transmission path of the email, or to hide the true origin of the
email sender,
(b) Unauthorized use of a third party’s internet domain name without the
permission of such third party, to make it appear that the third party was the
point of origin of the email,
(c) Use of any false or misleading information in the subject line of the email,
and
(d) Assisting any person in using the products or services of
BFS for any of these previously mentioned
activities.
5. Questions to Ask Yourself
To help in establishing whether you are participating in activities constituting
spam, ask yourself the following questions:
(a) Are you sending email to non-specific addresses, such as
info@domain.com or
sales@domain.com ?
(b) Have you deliberately falsified your transmission path information or
originating address?
(c) Are you sending email to mailing lists or distribution lists, which then
send indirectly to various other email addresses?
(d) Have you imported for use a purchased list of any type?
(e) Are you continuing to mail to anyone who has asked to be deleted from your
mailing list?
(f) Does your email not provide a fully functioning link to unsubscribe?
(g) Does you email subject line contain false or misleading information?
(h) Have you used a third party’s email address or domain name without the
party’s consent?
If you answer yes to any of these questions, you are likely involved in spam
activities, and should those activities.
6. Measures to Enforce the Anti-Spam Policy
Any WA customer found to be using WA products or services for spamming
purposes may, at WA’s discretion, will be immediately cut off from use of all
WA products and services and/or fined US $1,000 per occurrence, with no refund
of fees that have been paid.
WA warns all of its subscribers when signing up that if they participate in
spamming activities they will be subject to the loss of WA services, fines, and
possible legal action.
WA has the right to actively review its customers’ subscriber lists and email
for suspiciously large broadcasts. If WA finds any customers to be spamming, it
will issue a warning, and if the activities are serious enough, WA will take
action immediately. If WA has any reason to believe that the customer, despite
warning being given, threatens to or is continuing to send spam, then WA may
take action immediately, including disabling the customer’s account and/or
reporting the customer and the incident to the proper authorities.
WA does not attempt to censor any content, nor
to curtail the business of its customers. However, spam activities do not fall
within uses authorized by
WA, and will not be tolerated.
7. Reporting Spam
If you believe that you have received spam from or through WA’s facilities,
please send a complaint from your email account along with the unsolicited
email, with completed header, to
spam@washburnandassociates.com.
Please provide any other information that you believe may help us in our
investigation.
WA does not investigate or take any action
based on “anonymous” spam complaints.
8. False Spam Complaints
WA supports the efforts of various
organizations working to responsibly eliminate spam activities. However, if an
individual has opted-in to receive email from a customer of WA, and then
falsely or maliciously files a spam complaint against WA or its customers,
WA will cooperate fully with the appropriate
agencies to ban the complainant from use of anti-spam software and the Internet
community.
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